Cost of Advertising At TrainWeb
Advertising at TrainWeb costs $995.00 per year.
When we receive your full payment, you become a TrainWeb Sponsor.
Your sponsorship not only provides financial support of our efforts to provide a lot of free services
to non-profit rail organizations and individual rail enthusiasts, but it also entitles you to a
number of benefits from TrainWeb as well.
- First are all the benefits mentioned on the "Advertise At TrainWeb" page.
Click here if you wish to review that page.
- Your clickable banner ad will be displayed more than 10,000 times per month!
Not only will your clickable banner ad be displayed at the top of every page at TrainWeb.com,
but it will also appear at the top of every page of more than 500 non-commercial rail websites hosted free
at TrainWeb.org and on the main page of more than 400 rail websites participating in RAILring.com!
- You can view your monthly number of banner exposures and clicks.
At the end of each month, we count the number of times your banner has been
displayed and the number of times visitors have clicked through to your own
website. Reports are available online.
- Your website is thoroughly indexed by RAILsearch.com
RAILsearch.com is the most comprehensive search engine for rail in existence.
Click here to visit.
- You will be listed in the
TrainWeb Yellow Pages and
TrainWeb White Pages.
- Your site will be featured in each relevant area at TrainWeb.
For example, click to visit any of the following sections:
and many more!
Fixed Banner Advertising On The RAILcams
Each TrainWeb RAILcam page has a number of 200x40 pixel clickable banners and one 468x60 pixel clickable banner.
One of the 200x40 pixel clickable banners displays each of the TrainWeb Sponsors' banners in turn each time the
image is refreshed. The other 200x40 pixel banner positions and the one 468x60 pixel banner position display
"fixed" banners. That is, each of these banner positions are reserved for one specific clickable banner.
You do not have to be a TrainWeb Sponsor to purchase these banner positions.
The cost of one 200x40 pixel banner position on one RAILcam page is $1200 per year.
The cost of one 468x60 pixel banner position on one RAILcam page is $2400 per year.
TrainWeb Sponsors are entitled to a 50% discount off these prices.
Thus, a TrainWeb Sponsor may purchase one 200x40 pixel banner position for $600 per year
or one 468x60 pixel banner position for $1200 per year.
If you are not already a TrainWeb Sponsor, you may wish to consider becoming a TrainWeb Sponsor
before purchasing a banner position on one of the RAILcam pages.
The cost of TrainWeb Sponsorship is $995 per year.
Adding the cost of a 200x40 pixel RAILcam banner position at $600 per year to that is $1595 per year.
The cost of the 200x40 pixel RAILcam banner position alone to a non-Sponsor is already $1200 per year.
Thus, you can have the full benefits of being a TrainWeb Sponsor by paying just $395
more than what it would cost to purchase just a 200x40 pixel RAILcam banner position!
Large 468x60 pixel Banners in Ad Rotation
In addition to the 200x40 pixel clickable banner that appears on the top of almost every page at TrainWeb,
there is also a 468x60 pixel clickable banner. The annual cost of the large banner is $995 per year in addition to
the $995 per year for the 200x40 pixel banner. The reason why we do not allow sponsors to purchase
just the larger banner without also puchasing the smaller banner is because the smaller banners appear
in a number of places where the larger banner does not. While both the larger and smaller banners appear
on most pages throughout TrainWeb, only the smaller banner appears in the TrainWeb RAILring, in ad rotation on the RAILcams,
and on hundreds of other rail related websites that participate in various other TrainWeb promotional exchange programs.
TrainWeb Rates Compared To Other Banner Ad Rates
According to the article
The Bright Future of Web Advertising
by Rob Norton in the June 2001 issue of eCompany Magazine,
banner display ad rates can vary between a CPM (cost per thousand) of $5 and $90 with a CPM industry average of $34.
The $90 CPM rate is charged by websites with very targeted audiences.
TrainWeb has a very targeted audience of rail travelers, model railroaders, railfans and other railroad enthusiasts.
However, considering that your banner will be seen more than 10,000 times each month, we are only charging you at a $7.50 CPM rate!
That is a very inexpensive rate for banner advertising to the target audience that you are trying to reach!
To advertise at TrainWeb, or for more info,
click here to send e-mail to Ray Burns,
or call Ray at 714-773-9393, 9 A.M. to 5 P.M., Monday through Friday, Pacific Time.
Payment can be made to Trainweb, Inc. by check or by credit card.
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